Bell Research Scholarships

Poster Awards
November 2009 - For the 1st Annual Graduate Research Exposition held on November 12, 2009 at the John Molson School of Business, the Bell Research Centre for Business Process Innovations provided two awards for each of the Ph.D. and M.Sc. “Best Poster” presentations, for a total of $1,500.This Graduate Research Exposition wishes to provide a forum at which students in the Doctoral (Ph.D.) and the Master of Science (M.Sc.) in Administration can present and communicate their original research in business. The “poster” format is a visual medium designed to appeal to peers, colleagues and reviewers, by which researchers communicate their ideas, research approaches and findings. By taking active part in this conference, participants learn about the principles of designing and creating an effective presentation, presenting and getting feedback on their ideas, achieving recognition for their work, and enhancing their chances of future success in academia or industry.
This year, the best Ph.D. paper award has been given to Deny Belisle, research assistant to Pr. Onur Bodur for his project “When should Bell offer product bundles and how should they be priced? Understanding Boundary Conditions of Product Bundling”, already supported by the Centre.
Congratulations to all!
M.SC. Entrance Scholarships
November 2009 - The Centre offers a scholarship of $6,000 for entering M.Sc. students in Management, MIS, and/or Marketing (the three areas with M.Sc specializations covered by the centre’s activities). This one-year, non-renewable scholarship is offered to applicants to the M.Sc. programs with the best academic records. The M.Sc. committee, responsible for selection of M.Sc. candidates, is also responsible for the distribution of the scholarship. This initiative is consistent with the activities of the Bell Research Centre for Business Process Innovations by enabling the recruitment and development of research-oriented students. This year the scholarship recipient is Ms. Maryse Côté-Hamel.Maryse Côté-Hamel is a new student (Fall 2009) in the JMSB Master of Science in Administration program, Marketing option. For her undergraduate degree, which focused on consumer studies, she achieved an outstanding GPA, with straight A's during the last two years. She also has an excellent GMAT score and very strong references. In addition to this, Maryse not only earned two scholarships during her undergraduate program, but also has experience as a research assistant at a Marketing consulting firm and as a teaching assistant at Laval University. She is a highly motivated individual who is committed to outstanding performance, thus an appropriate recipient for the Bell Research Centre M.Sc. in Administration Scholarship.
January 2009 - Pr. Anne-Marie Croteau will present the results of her research entitled "Interorganizational Governance for Information Technology" at the 42nd Hawaii International Conference on System Sciences, USA.
May 2008 - The Bell Research Centre for Business Process Innovations is offering three one-year, non-renewable, Entrance Scholarships valued at $6,000 each for newly admitted M.Sc. Administration students in the areas of Management or Marketing (the two areas with M.Sc specializations covered by the Centre’s activities). Selection will be based on academic excellence--i.e., Academic record (GPA), Graduate Management Admission Test (GMAT), honours, awards, references, publications, presentations and statement of purpose. The M.Sc. Administration Committee of JMSB is responsible for the adjudication of the scholarships. Applicants whose research interests are in line with research projects conducted with the Bell Research Centre for Business Process Innovations will be given special consideration (please see our list of projects completed, in progress).
Past Events
May 2008 - Professor Bianca Grohmann will present the results of her research entitled: "The effect of logo design on consumer memory and perceptions" (PDF) on May 26, 2008 at the ASAC conference in Halifax. Also see her research entitled: "Does type font affect consumers' brand memory"? (PDF)
February 2008
Professors Emilio Boulianne and Charles Cho presented the first draft of their manuscript entitled: "The Selection, Adoption and Replacement of the Web Trust Seal: An Institutional Legitimacy Perspective" (PDF) at an invited research workshop at the University of Central Florida – Kenneth G. Dixon School of Accounting.
June 2007
Dr. Mrugank Thakor
On June 7, Mrugank Thakor, Ph.D., Associate Professor of Marketing at the John Molson School of Business will present his most recent project Managing the Customer Experience for Customers of Different Ages at Bell University Laboratories (BUL) 5th Annual Conference:How Research Can Improve Customer Experience in Toronto. In some service contexts, research has found that the customer experience is affected by the age of other customers present in the service setting, and may also be affected by the age of servers. Overall, though, the issue of serving age-diverse customer populations has not received enough attention, especially when it comes to services that are technological in nature. Clearly, both younger and older consumers are important sources of revenue for telecommunication firms, and the revenue potential of older consumers should increase significantly as more advanced digital services become available. In this presentation I discuss some issues surrounding the delivery of high quality service to different age segments, based on research findings, and draw some implications.
Dr. Gad Saad
On June 7, Gad Saad, Ph.D., Associate Professor of Marketing at the John Molson School of Business will present his most recent project Optimizing the Customer Experience Through An Understanding of Our Universal Human Nature at the Bell University Laboratories (BUL) 5th Annual Conference:How Research Can Improve Customer Experience in Toronto. The presentation will deal with the analysis of successful products and services that are typically congruent with our biological heritage. For example, the foods that we eat, the gifts that we offer to our spouses, the products that we use as sexual signals (e.g., Ferraris), the store atmospherics that we find most alluring, and the products of popular culture that most appeal to us (e.g., movie themes, song lyrics, and self-help books), all share one item in common: they are congruent with a universal human nature as shaped by Darwinian forces. Hence, in order to fully and accurately understanding and subsequently optimize the customer experience, marketers must recognize the biological forces that shape many of our key consumption acts. The structure of my talk will be as follows: I shall begin by providing a synopsis of key Darwinian mechanisms including natural selection, sexual selection, and the Handicap Principle. Subsequently, I provide explicit links between the latter Darwinian processes and specific customer experiences. Interested audience members can refer to my recently published book titled The Evolutionary Bases of Consumption for additional details.
Dr. Kathleen Boies
On June 14, Kathleen Boies, Ph.D., Associate Professor of Management at the John Molson School of Business will present her most recent project Transformational Leadership in Business or how to improve individual performances beyond expectations? at the Innovation Breakfasts. organized by the Bell University Laboratories in Montreal . The presentation will deal with transformational leadership. Other than defining this style of leadership founded on intellectual inspiration and stimulation, the presentation will offer thought provoking issues in an attempt to answer the following questions: how can transformational leadership be defined? Can it be developed? What tools do we dispose of in order to train transformational leaders? Why should we favor transformational leadership practice in business?

How research can improve customer experience
For the year 2007, improving customer experience is Bell’s top priority. Bell University Laboratories are thus proud to make it their annual conference's theme and invite you to attend!
Focused around “How Research Can Improve Customer Experience”, the conference will be held at the University of Toronto on June 7th, 2007, from 8:30am to 3:30pm.
This conference will give you a unique opportunity to discuss the latest issues and challenges of customer service with leading Canadian researchers. It is the ideal place to interact and exchange ideas.
To view the full conference program, click here
February 22, 2007 - “Motiver la performance et le transfert de connaissances par le leadership” (Motivate performance and knowledge transfer through leadership), Dr. Marylène Gagné


On June 7, 